:root{
  --paper:#f7f4ee;
  --sand:#e7ddce;
  --mist:#f1f2ef;
  --sage:#dfe8df;
  --ink:#111312;
  --muted:#6c736e;
  --line:rgba(17,19,18,.12);
  --navy:#17263b;
  --white:#fff;
  --radius:26px;
  --ease:cubic-bezier(.2,.7,.1,1);
}

*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0;
  background:var(--paper);
  color:var(--ink);
  font-family:"DM Sans",system-ui,-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;
  -webkit-font-smoothing:antialiased;
}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
.skip-link{position:absolute;left:16px;top:16px;z-index:50;transform:translateY(-150%);background:var(--ink);color:var(--white);padding:12px 16px;border-radius:999px}
.skip-link:focus{transform:none}

.site-header{position:fixed;z-index:20;inset:18px 16px auto}
.nav{
  min-height:64px;
  display:flex;
  align-items:center;
  justify-content:space-between;
  gap:18px;
  padding:10px 12px 10px 18px;
  border:1px solid rgba(17,19,18,.08);
  border-radius:999px;
  background:rgba(247,244,238,.82);
  backdrop-filter:blur(20px);
  box-shadow:0 18px 60px rgba(17,19,18,.07);
}
.brand,.footer-brand{width:154px;height:44px;background:url("assets/brand/amethic-logo-cropped.png") center/contain no-repeat;flex:0 0 auto}
.menu-btn{width:46px;height:46px;display:grid;place-items:center;border:1px solid var(--line);border-radius:50%;background:rgba(255,255,255,.7);cursor:pointer}
.menu-btn span{display:block;width:18px;height:1.5px;background:var(--ink);transition:.3s var(--ease)}
.menu-btn span+span{margin-top:-12px}
.menu-btn[aria-expanded="true"] span:first-child{transform:translateY(4px) rotate(45deg)}
.menu-btn[aria-expanded="true"] span:last-child{transform:translateY(-4px) rotate(-45deg)}
.nav-links{position:absolute;top:76px;left:0;right:0;display:grid;gap:4px;padding:16px;border:1px solid var(--line);border-radius:24px;background:rgba(247,244,238,.96);box-shadow:0 24px 70px rgba(17,19,18,.14);opacity:0;pointer-events:none;transform:translateY(-8px);transition:.32s var(--ease)}
.nav-links.open{opacity:1;pointer-events:auto;transform:none}
.nav-links a{padding:14px;border-radius:16px;color:var(--muted);font-size:14px}
.nav-links a:hover,.nav-links a:focus-visible{background:var(--white);color:var(--ink);outline:none}
.nav-cta{display:none}

.hero{
  min-height:100svh;
  display:flex;
  align-items:center;
  padding:120px 20px 64px;
  background:
    radial-gradient(circle at 84% 18%,rgba(23,38,59,.06),transparent 28%),
    radial-gradient(circle at 10% 84%,rgba(223,232,223,.9),transparent 30%),
    linear-gradient(180deg,#fbfaf7 0%,var(--paper) 65%,var(--sand) 100%);
}
.hero-inner{width:min(1180px,100%);margin:auto}
.eyebrow,.section-label{
  margin:0;
  color:var(--muted);
  text-transform:uppercase;
  letter-spacing:.14em;
  font-size:11px;
  font-weight:700;
}
.hero h1{
  max-width:960px;
  margin:30px 0 0;
  font-family:"Instrument Serif",Georgia,serif;
  font-size:clamp(72px,15vw,178px);
  line-height:.9;
  letter-spacing:-.055em;
  font-weight:400;
}
.hero-copy{
  max-width:760px;
  margin:28px 0 0;
  color:var(--muted);
  font-size:clamp(18px,2.2vw,24px);
  line-height:1.45;
}
.button{
  display:inline-flex;
  align-items:center;
  justify-content:center;
  min-height:50px;
  margin-top:34px;
  padding:0 22px;
  border:1px solid var(--ink);
  border-radius:999px;
  background:var(--ink);
  color:var(--white);
  font-size:14px;
  font-weight:700;
  transition:transform .35s var(--ease),box-shadow .35s var(--ease),background .35s var(--ease);
}
.button:hover,.button:focus-visible{transform:translateY(-2px);box-shadow:0 18px 45px rgba(17,19,18,.14);outline:none}

.section{padding:92px 20px}
.section-label{display:flex;align-items:center;gap:14px;margin-bottom:34px}
.section-label span{display:grid;place-items:center;width:42px;height:42px;border:1px solid var(--line);border-radius:50%;color:var(--ink);letter-spacing:0}
.section-label.light{color:rgba(255,255,255,.64)}
.section-label.light span{border-color:rgba(255,255,255,.2);color:var(--white)}
.big,.section-title,.contact h2{
  margin:0;
  font-family:"Instrument Serif",Georgia,serif;
  font-weight:400;
  letter-spacing:-.045em;
  line-height:.96;
}
.big{font-size:clamp(48px,8vw,108px)}
.section-title{font-size:clamp(48px,8vw,104px)}
em{font-style:italic;color:var(--navy)}
.section-intro,.copy-block p{color:var(--muted);line-height:1.65;font-size:17px}

.about{background:var(--paper)}
.about-grid{display:grid;gap:40px}
.copy-block{display:grid;gap:18px}
.copy-block p{margin:0}

.ecosystem{background:var(--mist)}
.section-head{display:grid;gap:28px}
.actor-grid{display:grid;gap:14px;margin-top:44px}
.actor-card,.service-card,.studio-card,.brand-card{
  border:1px solid var(--line);
  border-radius:var(--radius);
  background:rgba(255,255,255,.74);
  padding:24px;
  transition:transform .35s var(--ease),box-shadow .35s var(--ease),background .35s var(--ease);
}
.actor-card:hover,.service-card:hover,.studio-card:hover,.brand-card:hover{transform:translateY(-5px);box-shadow:0 24px 70px rgba(17,19,18,.1)}
.actor-card h3,.service-card h3,.studio-card h3,.brand-card h3{
  margin:0 0 10px;
  font-family:"Instrument Serif",Georgia,serif;
  font-size:32px;
  font-weight:400;
  letter-spacing:-.025em;
}
.actor-card p,.service-card p,.studio-card p,.brand-card p{margin:0;color:var(--muted);line-height:1.55}

.services{background:linear-gradient(180deg,#111312,#17263b);color:var(--white)}
.services .section-title em{color:var(--sand)}
.service-grid{display:grid;gap:14px;margin-top:42px}
.service-card{background:rgba(255,255,255,.08);border-color:rgba(255,255,255,.12)}
.service-card h3{color:var(--white)}
.service-card p,.service-card b{color:rgba(255,255,255,.68)}
.service-card b{display:block;margin-top:22px;font-size:11px;letter-spacing:.12em;text-transform:uppercase}
.studio{background:var(--sage)}
.studio-grid{display:grid;gap:34px}
.studio-image{margin:0;overflow:hidden;border-radius:var(--radius);background:var(--sand)}
.studio-image img{width:100%;height:min(78vw,620px);object-fit:cover;transition:transform 1s var(--ease)}
.studio-image:hover img{transform:scale(1.04)}
.studio-image figcaption{padding:15px 18px;color:var(--muted);font-size:12px}
.studio-cards{display:grid;gap:14px;margin-top:28px}
.studio-brands{margin-top:56px;padding-top:40px;border-top:1px solid rgba(17,19,18,.14)}
.studio-brands>h3{
  max-width:760px;
  margin:14px 0 0;
  font-family:"Instrument Serif",Georgia,serif;
  font-size:clamp(36px,5vw,68px);
  font-weight:400;
  letter-spacing:-.04em;
  line-height:1;
}

.principles{background:var(--paper)}
.principles-grid{display:grid;gap:34px}
.principle-list{list-style:none;padding:0;margin:0;border-top:1px solid var(--line)}
.principle-list li{padding:20px 0;border-bottom:1px solid var(--line)}
.principle-list b{display:block;font-family:"Instrument Serif",Georgia,serif;font-size:34px;font-weight:400}
.principle-list p{margin:6px 0 0;color:var(--muted)}

.brands{background:var(--mist)}
.brand-grid{display:grid;gap:16px;margin-top:36px}
.brand-card{display:block;position:relative;background:var(--white);cursor:pointer}
.brand-card:hover{transform:translateY(-5px) scale(1.012)}
.brand-logo{height:150px;display:grid;place-items:center;margin-bottom:20px;border-radius:22px;background:var(--paper)}
.brand-logo img{max-width:72%;max-height:62px;object-fit:contain;filter:brightness(0)}
.brand-card span{display:inline-flex;margin-top:20px;color:var(--navy);font-size:12px;font-weight:700;text-transform:uppercase;letter-spacing:.11em;opacity:0;transform:translateY(6px);transition:.35s var(--ease)}
.brand-card:hover span,.brand-card:focus-visible span{opacity:1;transform:none}
.brand-card:focus-visible{outline:2px solid var(--navy);outline-offset:4px}

.contact{display:grid;gap:28px;padding:92px 20px;background:var(--paper)}
.contact h2{font-size:clamp(48px,8vw,100px)}
.contact-card{padding:26px;border-radius:var(--radius);background:var(--white);border:1px solid var(--line)}
.contact-card a{display:block;font-size:clamp(24px,5vw,48px);font-family:"Instrument Serif",Georgia,serif}
.contact-card p{color:var(--muted)}

.footer{display:grid;gap:24px;padding:42px 20px;background:#0e1110;color:var(--white)}
.footer-brand{display:block;filter:brightness(0) invert(1)}
.footer p{margin:0;color:rgba(255,255,255,.62);line-height:1.6;font-size:12px}
.footer div{display:flex;gap:18px}
.footer a{text-decoration:underline;text-underline-offset:4px}

.reveal{opacity:0;transform:translateY(24px);transition:opacity .8s var(--ease),transform .8s var(--ease)}
.reveal.visible{opacity:1;transform:none}

@media(min-width:760px){
  .site-header{inset:22px clamp(24px,4vw,56px) auto}
  .menu-btn{display:none}
  .nav{padding-left:22px}
  .nav-links{position:static;display:flex;align-items:center;gap:2px;padding:0;border:0;background:transparent;box-shadow:none;opacity:1;pointer-events:auto;transform:none}
  .nav-links a{padding:12px 13px}
  .nav-cta{display:inline-flex;align-items:center;justify-content:center;min-height:42px;padding:0 16px;border-radius:999px;background:var(--ink);color:var(--white);font-size:13px;font-weight:700}
  .hero{padding:150px clamp(48px,8vw,128px) 90px}
  .section{padding:120px clamp(48px,8vw,128px)}
  .about-grid,.section-head,.studio-grid,.principles-grid,.contact{grid-template-columns:1.1fr .9fr;align-items:start}
  .actor-grid{grid-template-columns:repeat(4,1fr)}
  .service-grid{grid-template-columns:repeat(5,1fr)}
  .studio-cards,.brand-grid{grid-template-columns:repeat(3,1fr)}
  .footer{grid-template-columns:1fr auto auto;align-items:center;padding:48px clamp(48px,8vw,128px)}
}

@media(max-width:520px){
  .hero h1{font-size:22vw}
  .button{width:100%}
}

@media(prefers-reduced-motion:reduce){
  *,*::before,*::after{scroll-behavior:auto!important;transition:none!important;animation:none!important}
  .reveal{opacity:1;transform:none}
}